The Information and Public Relations department plays a crucial role in disseminating accurate and up-to-date information to various stakeholders, including School Board members, employees, families, business leaders, the wider community, and media representatives.

Our key responsibilities include:

Maintaining and updating the district's digital presence: We manage the district's website and social media platforms, showcasing district projects, initiatives, and achievements through engaging print and video content.
Supporting district and school marketing efforts: We collaborate with schools to develop and execute marketing strategies to increase enrollment and ensure our brand remains consistent and impactful.

By fulfilling these responsibilities, we strive to promote a positive image of our district and foster strong relationships with all stakeholders.

Shannon Valladolid, Director of Information & Public Relations

Stay Connected: Explore the District's Diverse Communication Channels

The District employs a wide range of communication methods to keep our community informed and engaged. Stay connected and never miss an update!

Apptegy Notification System: Fast and Efficient Communication for the District

The District uses the Apptegy notification system to quickly reach parents, staff, and students during emergencies, school closings, or to share important notices. By default, these three groups are automatically enrolled in the system.

Our team can send emails, make phone calls, and dispatch text messages, as well as post on social media through the Apptegy system. Please note that students will receive notifications only if they have provided a phone number in their Infinite Campus profile. The Apptegy system ensures notifications are delivered within an impressive 4 seconds, enabling prompt and efficient communication across the District.

School Delays and Closures: Comprehensive Notifications for Families and Staff

Should there be a school delay or closure, both families and staff will be promptly notified through an automated phone call, text message, and email by 6:15 a.m. at the latest. This timely communication allows students who need to board the bus as early as 6:30 a.m. to be adequately informed and remain at home. For further details, kindly visit the School Closings page.

Campus Portal: Stay Informed About Your Student's Progress

Campus Portal allows parents to monitor their student's grades, attendance, and test results seamlessly.

It's essential to ensure that your email and phone number on file are always up-to-date. New parents will receive a username and temporary password for the Campus Portal upon registration.

If you haven't logged in before or are unsure of your username/password, please reach out to us via email at portal@mcpasd.k12.wi.us

Meet the Team

Shannon Valladolid

Director of Information & Public Relations

Carrie Brooker

Public Relations Specialist

Jenna Skarlupka

Public Relations Specialist

Axel Gonzalez

Front Desk/Administrative Assistant for Information and Public Relations

Solange Rodriguez

Multilingual Support Specialist

Share Your Story with Us!

The Middleton-Cross Plains Area School District is home to amazing students and staff achieving great things every day. We want to celebrate and share their stories!

Our communications team can help share your story on social media or even with local news.

Submit your story today and help inspire others in our district!

Email us!